Monday, February 8, 2010

Super Bowl Commercials

What is the company?
-Playstation
Who is the target audience:
-Video Game players and football fans
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-humor
How were camera shots and editing used to enhance the message?
-They showed each guys face seperatly and the whole tackle
What is the slogan/message for the company?
-Live in your world Play in ours
Was the message effective? Why or why not?
-Yes,it was funny and i would play that game

What is the company?
-Budweiser
Who is the target audience:
-Beer drinkers
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-humor
How were camera shots and editing used to enhance the message?
-They showed the replay
What is the slogan/message for the company?
-none
Was the message effective? Why or why not?
-Yes, it was funny and relates to football fans

What is the company?
-Chrysler
Who is the target audience:
-Car Drivers, sports car fans
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Celebrity
How were camera shots and editing used to enhance the message?
-Showed every detail of the car
What is the slogan/message for the company?
-Drive & Love
Was the message effective? Why or why not?
-No, it was kinda boring

What is the company?
-Pepsi
Who is the target audience:
-Soda Drinkers, and ozzy fans
What persuasive method used (humor, action, celebrity, human interest, etc.)?
- Humor, Celebrity
How were camera shots and editing used to enhance the message?
- Used the unziping effect
What is the slogan/message for the company?
-Twist on a Great thing
Was the message effective? Why or why not?
- No, It wasn't that funny

What is the company?
-Fed Ex
Who is the target audience:
- Cast Away Movie Fans
What persuasive method used (humor, action, celebrity, human interest, etc.)?
- Humor, Famous Movie
How were camera shots and editing used to enhance the message?
-none
What is the slogan/message for the company?
-none
Was the message effective? Why or why not?
-Yes, It was Funny

What is the company?
-Dodge
Who is the target audience:
- Male Truck Drivers
What persuasive method used (humor, action, celebrity, human interest, etc.)?
- Humor, Action
How were camera shots and editing used to enhance the message?
- Showed the Details of the Truck
What is the slogan/message for the company?
-Grab Life by the Horns
Was the message effective? Why or why not?
-Yea, It was kinda funny

What is the company?
-Gatorade
Who is the target audience:
-Basketball players and Athletes
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Celebrity
How were camera shots and editing used to enhance the message?
-The Gatorade sweat effect
What is the slogan/message for the company?
- Is It In You?
Was the message effective? Why or why not?
-No, it wasnt that funny and doesnt make a clear message

What is the company?
-ESPN ,SportsCenter
Who is the target audience:
- Sport Watchers
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Celebrity, Humor
How were camera shots and editing used to enhance the message?
-none
What is the slogan/message for the company?
-This Is SportsCenter
Was the message effective? Why or why not?
-Yes, It was pretty funny

What is the company?
-H&R Block
Who is the target audience:
- Tax Payers
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Humor, Celebrity
How were camera shots and editing used to enhance the message?
-None
What is the slogan/message for the company?
-Double Check Your Taxes
Was the message effective? Why or why not?
-Yes, it was funny and based off real life situation

What is the company?
-Bud Light
Who is the target audience:
-Beer Drinkers
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Humor
How were camera shots and editing used to enhance the message?
-Showed the beer up close alot
What is the slogan/message for the company?
-Make it a Bud Light
Was the message effective? Why or why not?
- Yea, it was funny but the set up didnt make much sense

What is the company?
-Visa
Who is the target audience:
-People who use checks
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Humor, Celebrity
How were camera shots and editing used to enhance the message?
- High and low camera angles
What is the slogan/message for the company?
-It's Everywhere you want to be
Was the message effective? Why or why not?
-Yes, it was funny and relates to sports fans

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